2013 Eldon & Dave -1It took years of hard work and treating people the right way to build Beacon Sales & Service into a successful business. Even a prolonged downturn in the auto industry could not undo all of the hard work put in by Eldon Howe and son Dave Howe.
The two met challenges of the past few years head on, switching from a new dealership to quality pre-owned vehicles and continued its reputations as one of the best full-service departments in the area. Helping make the transition is the strong sense of family within the business and the importance the Howe family places on giving back to its community.
Owned by Eldon, Beacon Sales & Service has its roots in its service shop, which started on the corner of M-50 and Vermontville Highway. Howe added auto sales in the early 1950s before moving his business to its current location at 1285 Lansing Road.
In the auto sales industry trust can mean everything and nothing creates more trust than years of serving your community with integrity. Beacon Sales has built a strong, trusting relationship with its customers. With the help of his son and general manager, Dave, Eldon still operates a full service shop that serves the greater Eaton County area. Beacon Sales has six tow trucks in its fleet and is available whenever you need a lift. The service department features a full body shop as well as an outlet for Mopar auto parts.
While the support of the community has helped keep Beacon Sales around for close to 60 years, Beacon has returned the favor and offered its support to several community events and organizations on an annual basis. Beacon Sales is a strong supporter of the Charlotte Chamber of Commerce, Hayes Green Beach Hospital and AL!VE, the Eaton County 4-H Fair, Charlotte Fire Department’s Christmas Kiddies program, short track auto racing, particularly at Springport and Spartan Speedways.
The Charlotte Chamber of Commerce is proud to present Beacon Sales and Service the Presidents Award.  A distinguish honor given to a business in the community that goes above and beyond for customers and the community.  We are proud to have such an outstanding business located in our community.
Beacon Sales is located at 1285 Lansing Road, near I-69 in Charlotte. For more information, call Beacon Sales at (517) 543-2610.